Website Design
A website is the modern day storefront of your business or organization. In many cases, it is the first and most important impression you will make. With this in mind, our branding specialists and web designers focus on delivering artfully creative, sales savvy and customer friendly websites for the contemporary mobile consumer audience.
Our digital artists have heavy experience designing or re-launching websites as well as fixing web pages visually and functionally when applications need technical assistance or adding capabilities, such as conversion rate optimization (CRO), payment processing or newsletter audience capture. We can provide our portfolio for review, but viewing what we can do visually only shares a small portion of our web design capabilities.
Proper website design and management, goes beyond graphical design. For example, it’s not uncommon for us to also update the theme, plug-ins and other tools as part of our website maintenance services. Another area in high demand is creating landing pages as part of a PPC (Pay Per Click) or SEO (Search Engine Optimization) effort in order to boost lead conversion further. Most firms forget that SEO, especially on-page SEO, is a key step after launching a new site or re-launching a new site design, since technical modifications and proper configuration of web pages is a necessary step to being discovered online by potential clients.
A new area in our web design service is tweaking websites and landing pages to be ADA compliant since it involves multiple skill sets beyond just design to properly audit and then correct issues that span from visual design to SEO and coding. Websites that are consistently adding pages and content should do these ADA audits every so often to avoid legal consequences for having such as dynamic site.
Besides providing design services, we’re also able to build custom web applications and/or handle certain coding needs such as customizing a WordPress theme or adding tracking codes and pixel tracking for campaigns. Custom coding projects and application development for the web and mobile often gets overlooked when assessing a web design firm, since this takes programming resources that most web designers are not capable of servicing.
Another service we offer as part of our web design delivery is hosting of the website. We can handle this for clients to simplify the entire process. Our hosting programs offer more than what you get from GoDaddy and other hosting providers and our pricing stays the same, avoiding the various up-charges that other hosting firms participate in. Of course, we can also work with GoDaddy or any other current hosting provider you have as well too since we want to provide clients with as much flexibility as possible.
Lastly, when it comes to web design, we emphasize active involvement from our clients since we need text and rich content, such as images and videos to be provided to us in a timely manner. If copy-writing assistance is needed or acquisition of content, such as stock images or providing a photographer is necessary, we can also work with you to make that happen in order for this to be as efficient as possible. This active collaboration together is key to a successful delivery of web design project since it is not an effort that can be done in a vacuum with limited interaction and involvement with clients who know their business and industry best.
