J.P. Hervis

J.P. Hervis is an award-winning broadcast journalist who spent 13 years investigating, reporting, and writing headlining stories. He was the morning anchor at WPBF-TV, the ABC affiliate in West Palm Beach, a general assignment reporter for WSVN-TV, the Fox affiliate in Miami, a reporter/anchor at WLBT-TV, the NBC affiliate in Jackson, Mississippi, and at WBOY-TV, the NBC affiliate in Clarksburg, West Virginia. JP also reported local stories of national importance for CNN and Fox News. He began his career in production at the headquarters of ESPN in Bristol, Connecticut, and as a sports radio host and TV reporter in Gainesville, FL.

Currently, J.P. is the Founder and Operator of Brandstory Communications. The South Florida-based public relations firm represents clients around the country in a variety of industries, including medicine, technology, sports, entertainment, law, consumer goods, hospitality, and nonprofits.

                                      

In 2024 Hervis was awarded a prestigious Clio Health Silver Award in the Cause Related Public Relations (Health Awareness and Advocacy) Category for the international media relations effort in support of Change The Ref’s American Cancer Story campaign.

Brandstory Communications is a member of the Daily Business Review’s “Best of” Hall of Fame (public relations category after it was named to the media outlet’s  “Best of” Top 3 Public Relations Firm three years in a row. It has also made the South Florida Business Journal’s list of Top PR Agencies in South Florida three times. In 2021, 2020 and 2019, videos produced by Brandstory’s content development team received Telly Awards.

As a news reporter, Hervis has been honored with awards and recognition by the West Virginia Associated Press, Mississippi Associated Press, Society of Professional Journalists, and National Academy of Arts & Sciences (Emmys). As a public relations professional, Hervis was named a finalist for the South Florida Business and Wealth Magazine’s “Up and Comer” Awards and was selected by Boca Life Magazine as one of the Top 40 Under 40.

J.P. is one of the country’s premier news media relations strategists, media trainers, crisis communicators, and brand storytellers. His client list includes UnitedHealthcare, ADT Security, Comcast, Stanley Steemer International, TopDoc, Johnson Controls (Tyco), Gorman & Company, The Haggard Law Firm, Armor Health, Change The Ref, Coach Howard Schnellenberger, NFL players Janoris ‘JackRabbit’ Jenkins & Nigel Bradham, Preservation of Affordable Housing, Cenegenics Elite Health, The Tax Defense Network, Philanthropy Tank, Boystown of South Florida, Heart Health Foundation, The American Association of Caregiving Youth, United Community Options of South Florida, Literacy Coalition of Palm Beach County, Miracle League of Palm Beach County, Families For Fragile X and more.

J.P.’s time in the news media molded Brandstory now serves its clients. He believes covering a client like a ‘news beat’ is the best way to generate stories that are interesting to the news media and connect with a target audience. 

J.P. has secured media coverage on Good Morning America, MSNBC, The Today Show, CBS Evening News, The Doctors, MSNBC, FOXNews, CNN, The NFL Network, Telemundo (International), The Weather Channel, ESPN, ESPN2, ESPN Radio, Fitness Magazine, The New York Times, The Boston Globe, Miami Herald, Live! with Kelly, The Talk on CBS, The Doctors and hundreds of local news media outlets and online influencers across the country from Los Angeles to Chicago, New York to Miami.

Hervis is a sought-after speaker on several public relations topics from news media coverage to news media interview skills, crisis communications, and story development. He has been invited by a variety of organizations to speak to members. Those groups include The National Center For Victims of Crime, The National Hurricane Conference, The Association of Fundraising Professionals, Radius of Influence Conference (for top personal injury lawyers), Junior League, Spirit of Giving (a charity marketing group), Nonprofits First, and more. He is also a go-to source for news media outlets in need of a commentator to discuss branding and public relations.

Hervis supports a number of causes including one that is very personal to his family, living kidney donation. In February of 2017, Hervis donated his kidney to his mother, saving her life. J.P. capitalizes on any opportunity to spread the word about organ donation.

He was born and raised in Miami, graduated from the University of Florida, and now lives in Boca Raton with his wife and three sons.